What are the top 5 ways most new businesses get their marketing off to a good
start?
We at Lawrimore Inc. have worked with many young and start-up
businesses over the years, and we've learned these five represent
the best investments you can make to promote your new business
and brand. That's why they are the 5 most often selected by
our small business marketing clients.
• Graphic Identity Package - A professional logo, stationery
and business cards give your business a distinctive, established
look that inspires confidence in potential customers and makes
you feel good to. Learn more here. |
• Internet Website - Today this is not an option but a necessity.
You want to be able to direct people to your website to learn
more about your business, and you want them to find you online . You want an email address that says "myname@mycompany.com" and
not @yahoo, @hotmail or other addresses that indicate you really
don't have a company. Learn all about websites here and search engine
optimization here.
• Public Relations - How are people in the marketplace going to learn your
business exists? PR is a great tool, especially if you have an interesting story
to tell. Articles in local newspapers, magazines, and even national industry
publications are very cost-effective ways to get the word out. Learn about PR
here.
• A small brochure you can leave behind or mail to prospects, or whip out
of your pocket at a networking event, is a great way
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to help people understand what your
business does and how it can help them. Learn more about publications
and the creative-production process.
• Strategic Analysis is a process we've developed and refined over many
years to help all kinds of different businesses get a handle on their competitive
advantages and greatest opportunities for marketplace success. It's a big-picture
process that only takes 3 hours of your time yet it generates a tremendous amount
of valuable information and confidence. Learn about strategic analysis here.
Want an estimate for one or more services you're interested in? Use our online
contact form for a free quote, face-to-face meeting, or both.
Want to talk? Call our president Buck Lawrimore at 704-332-4344. |
